Tech Content Creation Intake Form

Chris Sewell

Important!

Completion of this intake form will take 1 to 2 hours.

The information you provide is used to create relevant content to build your firm's authority in the marketplace. Please be wordy and detailed to help us create impactful content.

Email Content Intake Form

- Step 1 of 4

Name *

First

Last

Email *

Position *

Company Name *

A 15 year old wants to know about your business; how would you explain the problem you're in business to solve? *

EXAMPLE: You know how BLAH BLAH causes BLAH BLAH? Well, my business does/builds BLAH BLAH to solve it.)

List 5 (or more) products/services your company builds/provides and why each is something your target market can't survive without? *

Please be descriptive, not just the name. Also, mention what benefit it provides.

Provide 5 (or more) unique industry perspectives that no one talks about (or doesn't mention very often)? *

Provide 3 (or more) things considered controversial about what you sell? *

Describe your fulfillment/onboarding process after a prospect says 'YES, I'm ready to give you my money today.' *

(NOTE: I expect a long answer: step 1, step 2, step 3, etc)

In detail, describe your 5 BEST client/customer success stories. *

List the top 3 ways clients/customers find you. *

What do you want your target prospect to do after reading your content (email, blog post or video)? *

For Example: fill out a form, call a number, reach out to your sales team, get a free trial, or something else)

What special offers do you run? *

For Example: Free trial of blah blah? 30-minute free strategy session? etc?)

Name 3 thought-leaders in your industry that you respect *

Include their website and/or company

Name 3 industry associations/organizations that you highly respect. *

Name your top 5 competitors and what you respect about each one. *

What makes your company different than your competitors? *

Compare yourself to your competitor, service/product to service/product *

For Example: We build/offer Blah Blah BUT company X builds/offers Blah Blah which is superior/inferior because Blah Blah.

What 'special sauce' (expertise) do you offer that your competitors do not? *

Describe your target audience who needs what you sell *

For Example: company size? industry? revenue? their c-suite or executive role? location? who they serve?

List 10 (or more) subjects/topics your target audience asks/cares about most? *

If you were searching for your target audience online, what search terms would you use to find them? *

5 ways your target audience uses your product/service? *

Tell me 5 (or more) outcomes that your ideal customer/clients expect after buying your product/service? *

What 3 main problems compel clients/customers to want to give you their money? *

5 reasons why someone would give you their money instead of to your competitors? *

5 fears your target market faces each day? *